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October 7, 2015

 

What constitutes a well-rounded social media marketing plan? The ideal mix of social media content blends four different elements – general content, customized content, online specials, and reviews.

  • General content: Posts that are about topics relevant to, but not about, your business. These can be topical, inspirational quotes, related to current events...

October 3, 2015

 

 

Many local businesses view the thought of social media marketing with disdain, believing it is too much work with no return on investment for their business. Nothing could be further from the truth. A social media strategy, when managed properly, allows businesses to engage existing and potential customers, advertise in a very targeted manner, create trust...

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